Being busy in study and completing assignments are quite common for modern-day students. However, the process of study has changed a lot in the past few years. With the advancement of technology, we are getting smart, and thus the educational system is also getting smart for all of us.  But the process is getting difficult […]

When I talk to clients they tell me a version of not having enough time or ideas to write on their business blog. Once we get started, they see their business in a different way. They’re able to generate blog post ideas and other content relevant to their prospective clients.  What are the most common […]

I’ve been trying to delete my Facebook business page but I haven’t pulled the plug yet and here’s why. I was a Facebook failure. Like a lot of people, I was frustrated that posts weren’t being seen and that I wasn’t getting leads from Facebook. What I really needed was to be more engaging to […]

Blogging is my primary business and I love it. The biggest challenge for me and my web designers is creating an understanding of the value of a blog. Business owners often view a blog as an extra and unnecessary part of their business and website. The reality is that a blog is one of the […]

In 2005 I was in corporate America, working at a computer analyzing data. It wasn’t exciting work but I loved my colleagues and the corporate culture. A co-worker kept sending me a request to join him on a new website – at least new to me – called LinkedIn. After talking to other colleagues, we […]

When you’re about to launch your first website, it’s hard to know what you really need and what’s just an unnecessary expense. There are a lot of platforms, both free and paid, that allow you to build a blog with the push of a button, such as Weebly, Wix, SquareSpace, Blogger, and many others. Those […]

This is the pot calling the kettle black when I say don’t let your blog posts go stale. You need to repurpose old content and not just let it sit on your website. I’m putting a plan together to make more of what I’ve already written. If you follow me on Twitter, Facebook or LinkedIn, […]

Mobile devices have made it easy for us to read content while we’re on the go. What happens if the blog post includes killer content but isn’t easy to read? Most of us abandon the site in favor of one that is more pleasing to the eye. Bold, headlines, numbering, and graphics are just a […]

We each have 24 hours in the day but I have days that feel a lot shorter. I make excuses for not focusing on my own writing projects but it boils down to how I manage my time. To blog when you have no time to write means thinking ahead about what, when, and how […]

As business owners we’re often too focused on building business and serving customers to see the value in expanding our digital marketing presence. Social media is effective and grows brand recognition in the community but there’s more to marketing. You have to create your own content to gain the love of Google, establish yourself as […]