Readers want to connect with you as if you’re a friend sitting on a couch sharing stories and cups of tea or glasses of wine. How do we accomplish this?
Make your blog post relevant.
Your readers want you to answer their questions.
They want to hear your best practices or how your product or service can help make their lives better.
Readers want to hear how you are struggling…and how you’re winning the game of life.
Don’t bore them with old news.
Make your post fresh and fun. Give us a new twist on an old idea.
I wrote a blog post called Time Management Isn’t About Managing Time where I explained time management is about choosing how we spend our time. The post was shared by some of the biggest names in social media. They said it was a fresh take on an old topic. Pretty cool and a sign that I needed to change how I was thinking about my blog posts.
Instead of telling people what to do, I shared my thoughts on topics relevant to my audience of business owners and writers. I answered questions that I was being asked. Most importantly, I am trying to be consistent in my blogging efforts. Couple this with an established social media following, and my page views have increased.
Make your blog post relevant, share on social media, and attract more readers to your blog. When I am blogging, my page views increase. Google loves new, relevant content so have fun and Happy Blogging!